Uber Freight Deliver 2024
Goldwax had the privilege of working with Uber Freight on their largest event of the year, Deliver 2024 in Frisco, Texas. This one event had many video deliverables before, during and event after the event.
Our first set of video deliverables are the UI animations you see displayed on their massive LED video backdrop which was 15 feet high and 90 feet wide. It’s exceptionally rare to work with a screen that large, but my team and I worked with Uber Freight to come up with a layout and design aesthetic that would truly show off the UI to their live audience. The screen on the left and right are both the same UI and animation, but the screen on the right is the zoomed in version to really see the detail and the left screen is to show that it’s all happening at the same time and exceptionally fast. The UI animations were a huge success and looked amazing in person with the presenters on stage.
Our second set of video deliverables were fast paced and during the event to keep the excitement alive and to create FOMO for the people who were sadly not able to attend this year. We came in hot with a short little social teaser to get people excited and then followed each day with a video recap to keep people excited for what’s next. We then ended the event with a video recap showcasing everything that happened over the past few days on the last day of the event while it’s still fresh in peoples’ minds.
Our third video deliverable was a mix of the event content and customer testimonials we shot onsite for an internal video to keep morale high and encourage the Uber Freight employees to want to start preparing for next year and continuing to make it bigger and better, year over year.
Aside from all of the video projects specifically related to Uber Freight’s Deliver 2024 event, we also shot customer testimonials in between event activations. We’ll be editing those in the next couple of weeks and to show those off as well.
Uber Freight Deliver 2024 Recap
Uber Freight Deliver 2024 Day 1 Recap
Uber Freight Deliver 2024 Social Teaser
Uber Freight Insights AI Dashboard
Uber Freight Insights AI Chat